One of the most significant monuments in Rome is the Mausoleum of Augustus. In its over 2,000 years of existence the Mausoleum has lived several lives, but during the last 80 years it has been abandoned.

Thanks to Fondazione TIM, the Mausoleum will soon be restored to its former glory.

How to celebrate and create engagement around the restoration project?

We launched a dedicated website, on desktop and mobile, where everyone can relive the magnificent story of Augustus and the Mausoleum through a stunning online experience. An interactive journey in twelve chapters, made possible with the support of the most innovative 3D and WebGL technologies.

The idea is to illustrate each age of the Mausoleum with a specific Roman symbol, made up of small fragments. At the end of each chapter, each symbol breaks up into thousands of pieces and then reassembles in a new figure, representing the following age.

The Mausoleum website is the most important and relevant tool to invite users to live an immersive experience and to educate our target.

This interactive journey is structured in twelve chapters, made possible with the support of the most innovative 3D and WebGL technologies.

We chose a minimal look and feel, to let users focus on the UX and on the piece of history we are telling. The UI elements are designed to guarantee the best experience on every device.

The most classical Roman symbols have been revisited in a modern, original and enchanting style, with the support of a low-poly design. Thanks to the low-poly design we can communicate our concept in an efficient way. The Roman symbols, breaking up into thousands of pieces and then reassembling in a new figure from the same fragments, represent the end and the beginning of every age of the Mausoleum.

After its own act of patronage and its generous donation, with this website Fondazione TIM communicates and confirms its commitment in the safeguard of Italy’s heritage and the promotion of the digital culture.

Thanks to this experience everyone now can relive an important page of our history: the magnificent story of the Mausoleum and Rome.

Although this website has been launched on 28th April, this project already got an impressive media coverage from all around the world.

This is our first big result, in order to focus the world’s attention on a majestic Roman monument, forgotten for almost a century.