20
June
2024 / Host: Cannes Lions / Stage: Debussy Theatre
Join this dynamic Power Hour to explore the multifaceted impact of AI across creative industries. Hear from some of the top voices in the fields of technology, marketing, media and creativity as they share their practical perspectives on AI's potential and challenges.
This session provides a comprehensive overview of how AI is reshaping creative practices, influencing marketing strategies and transforming media landscapes.
Four dynamic talks within just one Power Hour – here's your opportunity to understand the diverse dimensions of AI and gain insights into leveraging its possibilities for innovation and growth.