Bold and provocative, the best brand creative doesn’t just inform — it ignites emotions, pushes boundaries and challenges perceptions. The same holds true of impactful journalism. A free press dares to deliver the facts without fear or favour. It amplifies individual voices, sparks debate and drives the exchange of ideas. A free press provides the tools democracies need to be informed, to advocate for change and to mobilize communities. 320 journalists were imprisoned in 2023, with many arrested on bogus charges under dubious circumstances, showing an alarming trend of how authoritarian governments will stop at nothing to silence dissenting voices and freedom of expression. Hear about the rising attacks on journalists and the unrelenting fight for their release. Learn how free societies flourish with a free press and discover the actionable ways you – as brand marketers and visionary leaders – can support the cause to protect your creative freedom. The speaker's identity is a mystery until the moment they appear on stage – so you'll need to attend to find out who they are. Get ready for a session that promises to inspire you to spring into action.