Cannes Lions
2013 LTE WARP FLAME STICKER
CHEIL WORLDWIDE, Seoul / KOREA TELECOM / 2013
1 of 0 items
Overview
Entries
Credits
OVERVIEW
Description
Korea Telecom only created a flame sticker as a logo type for its LTE service brand, LTE WARP. Let people could play with it.
Execution
Flame Stickers in stationary stores, mobile messenger (KAKO TALK), SPA fashion brand 8 seconds's stores, SNS, TV commercial etc.
Outcome
No.1 brand that associates with ‘speed’. Exceeded over 2,000,000 LTE service subscribers in the world’s shortest period of time
Similar Campaigns
12 items
