In the states, poultry farming has had a lot of bad publicity around the way the birds are raised and killed. Since Honeysuckle White doesn't subscribe to those condemned practices, they had to find a way to get credit for raising poultry the right way.

Honeysuckle White raises turkeys in a more beautiful fashion: without any growth promoting hormones. So, the brand flew three world renowned street artists half way around the globe to be paired with three turkey farmers. The artists learn the farmer's stories and passions in order to create an original piece of art that is painted on the side of each farmer's barn.