Cannes Lions

A.A. MOTOR & HOUSEHOLD INSURANCE

NET#WORK BBDO, Johannesburg / INSURANCE POWERED BY THE A.A. / 2010

Overview

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Overview

Description

Tracker is the name of a very well know South African Vehcile Tracking Device, it is also the the name for an African Guide on Safari (as in Game Tracker)The A.A. have for 80 years, been the most trusted organisation in motoring. We were briefed to leverage the trust associated with the Organisation and launch Insurance Driven by A.A.

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