Cannes Lions
DEEPBLUE NETWORKS, Hamburg / ART DIRECTOR'S CLUB / 2018
Overview
Entries
Credits
Description
An app that gets everything straight.
Execution
In the ADC app, you will find all submissions for the professional and junior award – both clearly arranged and well sorted.
Using the scanner, the case films, pictures, descriptions and credits can be called up during the exhibition. Filtering and search functions aid in finding specific works. And anyone who discovers their favourite works here simply saves them under their favourites.
The event calendar shows all ADC events, and push notifications remind you not to miss events you’ve marked.
Outcome
So far the ADC App has been used by 90% of the festival visitors. Apart from the festival the ADC App has become a real platform of inspiration by courtesy of its numerous features and the detailed display of creative works.
User feedback is consistently positive: the ADC app received 5 stars in both the Apple App Store and the Google Play Store.
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