Cannes Lions

AGOREX GLUE

OGILVY PERU, Lima / HENKEL / 2012

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Overview

Entries

Credits

OVERVIEW

Outcome

Main Results:-More than 81% of the local cable audience saw our action-We raised penetration in distribution channels from 72% to 92%-Agorex is now the instant glue with more awareness in the market And the most important thing: Our users start to love us because we paste what the love most.

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