Cannes Lions

AIR EXPRESS INTERNATIONAL DELIVERY

DHL JAPAN, Tokyo / DHL / 2007

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Overview

Entries

Credits

OVERVIEW

Outcome

The revenue growth ratio of 22,028 DM receivers from March to December 2006 (compared to the same period of year 2005) was 41.2%, while the total segment growth ratio was 4.7%The ROI of this program was 1343%.

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