Cannes Lions
ATMOSPHERE BBDO, New York / EMIRATES / 2008
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Emirates is one of the fastest-growing airlines in the world, winning acclaim for its service, technology and reliability. With a network spanning five continents and over 100 destinations, Emirates has quickly become a major force in the high-end travel market. The agency developed a website incorporating the airline's complex booking engine – catering to customers worldwide, speaking many different languages. The site highlights the brand and its values: global, ambitious, innovative, and offering new perspectives. With a mix of stunning destination and crew imagery, the site opened a window onto an exciting brand and a luxury flying experience while driving sales.
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