Cannes Lions
CREAM, Athens / OLYMPIC AIR / 2010
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Olympic Air personnel are shown preparing an obviously new aircraft for its first flight. At the same time hundreds of post-it notes are found stuck on the aircraft. We now realize who was the “recipient” of the notes shown on the pre-launch TVCs. The aircraft finally takes off and the notes are detached from it revealing the brand new body shape of an Olympic Air aircraft. The wishes came true; the rebirth of a legend is for real. A new era for Greece has just begun.
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