Cannes Lions
SPILLMANN/FELSER/LEO BURNETT, Zurich / ALPENARENA / 2005
Overview
Entries
Credits
Description
In autumn, two cars covered with (artificial) snow drove around the streets of several cities in Switzerland to announce the early opening of the winter season.
Outcome
The snow-covered cars in autumn made news all over Switzerland. Media coverage was received all over Switzerland.
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12 items