Mother's Choice care for orphaned children and babies in Hong Kong. To demonstrate that each and every one of their kids is amazing, we created 'home video' footage of a small boy with an amazing talent for replicating the sounds of a helicopter, explosion, and an ambulance.

Mother's Choice want to change negative perceptions of adoption in Hong Kong and to do this, we had to take a different approach. We needed something that would grab their attention, and intrigue them enough to want to visit the website to find out more about Mother's Choice and the amazing things they do.