Cannes Lions
TBWA\ISTANBUL, Istanbul / AMNESTY INTERNATIONAL / 2015
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Freedom of expression is one of the most suppressed rights in Turkey. Both the media and the general public cannot express their opinions freely on certain issues.
Amnesty International briefed us for a radio campaign to draw attention how freedom of expression is suppressed in Turkey and inviting people to join them against pressure.
Idea: We created an ironic campaign and read the whole speech with negative tenses as if these events never had happened. The ironic radio campaign clearly presents the suppression of freedom of speech while it brings about and reveals severe cases from recent times.
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