Cannes Lions

AMSTEL LIGHT

PUBLICIS NY, New York / HEINEKEN / 2004

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Five food deliverymen ride all around the city on their bicycles and arrive at an apartment, where they all rush to press the buzzer. Inside, we see that a group of friends have orchestrated the race and turned food delivery into a competition. Who says delivery can be a sport? Who says light beer can't taste great?

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