Cannes Lions
BLEUBLANCROUGE, Montreal / BURGER KING / 2006
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Description
A lumberjck is sitting in a forest eating the promoted burger. A little later, we se him trying to start a chainsaw while still sitting. A tree is falling on the guy. He tries to escape while seated on his chair. The message explains that this burger is so good, that from now on you will want to do everything sitting down.
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