Cannes Lions
Y&R BERLIN, Berlin / PETA / 2012
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A nice and lovely mink family lives their life just as we humans do.The mother stays home to look after her baby. The small son goes to school while the father works in a mink factory. There, his boss loves him and is grateful that he always endows him with his coats. Well, that is how nice it could be! But unfortunately this is is just a fairy tale. Unfortunately reality is very cruel - as we learn at the end of the film. And this reality always needs to be kept in mind - when you think of fur.
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