Every day, the people at Children’s Hospital Minnesota see children under the rarest, and most humanly challenging circumstances. And every day they see what children are uniquely capable of. Once you see that, it changes the way you view all children.

This spot was designed to challenge people’s perceptions about children. It illuminates that children are, in so many ways, superior to adults. Children have things that we, as adults, have lost. Optimism, hope, resilience. And because of this, they have a lot to teach us about life and living. This is why kids should be valued not just for what they will achieve in the future as adults, but rather for what they bring to the world right now, as children. They truly are the most amazing people on earth.