The new A4 was touted as 'The face of Vorsprung' - and as such we made a microsite for the Audi A4 that was the 'interface' of Vorsprung.

Using available technology as innovatively as possible, the interface itself communicates the message.

You'll find Vorsprung at every turn – with the site boasting an uncanny responsiveness to the user's every move, an organic menu format and media-rich content (including TV, print, MSN and Wallpaper downloads, animation, and a 'send to friend' facility). We use other 'faces' as background to demonstrate the concept and the site is targeted at high-end sophisticated Net users - the future market of Audi.