Cannes Lions
Audi Emoji Telling
AIMAQ VON LOBENSTEIN/SAINT ELMO'S, Berlin / AUDI / 2017
Overview
Entries
Credits
Overview
Description
The idea was to tell the story of the film only with emoticons for the fast moving mobile first generation on twitter.
Execution
The movie like short film was tranformed into emotiocons und posted on Twitter.
Outcome
More than 10,5 million views.
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