Cannes Lions
OGILVY & MATHER RIGHTFORD SEARLE-TRIPP & MAKIN, Johannesburg / AUDI / 2003
Awards:
Overview
Entries
Credits
Description
We see footprints along the watermark of a beach. A wave washes over the prints. They reappear in exactly the same place, demonstrating the ability of Audi's Satellite Navigation to remember where you've been.
Execution
Negotiating an expensive execution within client's budget and creating an atmosphere within the team of 'anything is possible'.
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