The premise for Meet the Beckers was simple: Humanize key luxury car brands and Audi’s place within that story. Given the timing of the campaign, we decided to craft the story around a dysfunctional family’s particular Thanksgiving tradition, the Becker football game.Episode 2: Getting the BirdAfter the family becomes reacquainted, Jason and Billy set out to get the Thanksgiving turkey. During the trip, the sibling rivalry between the two becomes even more apparent.