Cannes Lions

AUTOMOBILE MAINTENANCE

PROXIMITY/BBDO, Issy Les Moulineaux / MIDAS / 2003

Film
Film
Film

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Description

To highlight the fact that there is no need to make an appointment with Midas, a couple arrives at a hospital (the woman is in labour) only to be told that they need an appointment. The hospital has a cancellation, so will be able to fit them in on Friday afternoon.

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