Brief: Come up with an outdoor idea to promote ‘Grandma’s gourmet fries’ from Aviko.Solution: ‘Grandma’s gourmet fries’ are made exactly like your grandma would make them. So wouldn't it be fitting if we'd design the ad itself in a made-by-grandma style as well? By knitting it!

The result: the first bus shelter posters to be knitted by hand -- by grandmas! Outdoor advertising... grandma style. By Aviko.Translation:Homemade Fries,Tastes like the old days, Granny's Gourmet fries,Fries like only grandma can make