Cannes Lions
BADEN-BADEN THEATRE
SCHOLZ & FRIENDS, Berlin / FESTSPIELHAUS UND FESTSPIELE BADEN BADEN / 2007
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Overview
Entries
Credits
OVERVIEW
Execution
This promotion took place in exclusive shoe shops in Baden-Baden. Right there, we attached special tags to single shoes on display - reminding our target group of the wonderful fairy-tale"Cinderella".
Outcome
The tickets for this ballet were completely sold out. And even the local press reported about our promotion.
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