Cannes Lions

Bathroom Sessions

OGILVY, Chicago / SC JOHNSON / 2019

Digital Proof JPG
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Demo Film
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Supporting Images
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Overview

Entries

Credits

OVERVIEW

Background

Some American music recording studios are as legendary in the music industry as the music they produce. But most people don’t know about them or how the uniqueness of each location rubs off on the music itself.

Execution

To tell the untold story of famous music recorded in bathrooms, we did extensive research, interviewing studio owners, audio engineers, as well as visiting four iconic music studios, including Sound City in LA and Muscle Shoals Sound Studio in Alabama. Headlines and body copy were written to entertain, inform, and bring this surprising connection to life. Copy was also the result of collaboration with Linda Ronstadt, Cheap Trick, Los Lobos, and the owner of Muscle Shoals Sound. Spotify codes allowed readers to play the song recorded in the bathroom shown, deepening the experience.

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