Cannes Lions
BBDO TAIWAN, Taipei City / BENQ / 2017
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Description
In Taiwan, home projectors are regarded as non-essential household items.
Even when husbands intend to buy, wives will always ask: "Why? We have no chance to use this."
Therefore, we created a series of videos - be a family person.
From the perspective of common marriage problems in Taiwan, we encourage all the family members, especially husbands, to be a family person.
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