Cannes Lions

BETTER MILEAGE GASOLINE

JWT MANILA, Makati City / SHELL / 2008

Awards:

1 Shortlisted Cannes Lions

Overview

Entries

Credits

Overview

Description

Shell wanted to point out how their line of fuels offered superior mileage. In this radio spot, we hear the familiar drone of “Are we there yet?” from an impatient child traveling on a ride that’s so long he actually makes it to puberty along the way.

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