Cannes Lions

BIG Christmas Spot

McCANN COPENHAGEN, Copenhagen / BIG SHOPPING CENTER / 2016

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A stressed man is driving around looking for a parking spot in this Christmas spot for BIG shopping center. When his spot is taken right under his nose he flips out, swearing like there's no tomorrow. All his swearwords are - of course - bleeped out, and the "Bleeps" melodies "Jingle Bells".

BIG Shopping center has the solution, because of their over 1000 free parking spaces.

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