We open on a giant flea making himself at home in the living room of the cat owner’s home – he is the personification of a flea infestation. He politely lifts his legs allowing the owner to vacuum under his chair. He hangs out with her when she watches TV and sleeps with her in bed. The cat is horrified that the flea is getting away with this. The cat’s owner is oblivious for now, until fleas multiply and the problem escalates into millions of fleas in her home. The product packaging slides in and ‘erases’ the flea, allowing the cat and owner to rest peacefully.