Cannes Lions
HAVAS WORLDWIDE, London / IGLO / 2016
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Set in the beautiful British countryside, a bright eyed bushy tailed boy embarks on a wonderful journey home, for his beloved Birds Eye supper.
It’s the final lesson of the day in a quaint village school and the warm summer sun streams in through the classroom windows.
A boy gets a sniff of something tasty in the air. His brow furrows, his nostrils flare and a bushy tail suddenly springs up from behind.
With his tail wagging excitedly, he bounds off as quickly as his legs will carry him; across meadows, through woodland and over sand dunes, to get home for his dinner.
But when eventually, he arrives home, the table is bare. The little boy's tail drops limp between his legs.
Disappointment doesn’t last long. Mum’s laid the table outside.
With his tail wagging faster than ever, he runs into the garden to be united with his favourite food.
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