Cannes Lions

BUGATTI VEYRON 16.4

DDD DESIGN, Hamburg / BUGATTI AUTOMOBILES / 2006

Presentation Image

Overview

Entries

Credits

Overview

Description

CAR CONFIGURATOR NEXT GENERATION:A SUPERLATIVE FOR THE SUPERLATIVEDDD has built the first web-based car configurator with an integrated high-end showroom and upscale video-driven features.For communicating the “automotive anomaly” Bugatti Veyron 16.4 DDD has created a high-end and most exclusive production. This innovative multimedia web-presentation is the first that combines car configuration together with the aesthetics of a 360 degrees virtual showroom for the most powerful and emotional staging - configuration meets inspiration. Exceptional: the additional advanced highlight-mode (showed by upscale video driven camera moves)

Similar Campaigns

6 items

The Safe Embrace Print, Boat

TBWA\CHIAT\DAY NEW YORK

The Safe Embrace Print, Boat

2017, MICHELIN

(opens in a new tab)