Cannes Lions

CAPTAIN MORGAN'S SPICED RUM & COLA

DARE, London / DIAGEO / 2012

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To get people to mix up their weeknights by having a premix drink rather than your more predictable beer or a glass of wine, we left it to the effortlessly stylish Can Man and his suave side-kicks to do the job.Watch them enjoying weird and wonderful pursuits - such as miniature ice-sculpture, canine-knitting and model-ship building, to the hypnotic rhythm of the Hammond organ.

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