CG-driven, “Reviews Are In,” is a fully photo-real set of computer generated cars often anthropomorphic in demeanor. The challenge was to make the cars look authentic, while still giving them the behavior and movement of individual characters. Finding that balance and not getting too cartoon-like was challenge. Existing 3D car models were used for the vehicles then matched to the showroom vehicles, removing things like lights, grilles, blinkers and other parts and replacing these with more generic pieces. The hood and front end of each car were animated as mouth shapes in Maya. For the car bodies, the lighting and rendering team relied on special textures, flakes and reflections baked in the paint finishes. To integrate the rendered cars into the scene, artists looked to properly match the shadows, reflections and contact points on the floor with those of the real cars. The spot was composited entirely in Flame, using some 3D pre-comps and a linear colorspace to maintain soft edges. A slight camera drift in the plates was mimicked in tracking and applied to the 3D cars, which were generally in static positions.