Cannes Lions
OGILVY & MATHER INDIA, Gurgaon / MAX LIFE INSURANCE / 2016
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Two brothers having a chat over a game of carrom. The younger brother has just mentioned that he's buying an expensive phone. We catch the conversation a moment after this. The elder brother advises the younger one to buy a more reasonable mobile phone and spend the rest of the money on a nice insurance policy.
The Younger one obviously knowing a bit of his elder brother's history asks him why the elder one didn't have any savings when he was younger. To which the elder brother simply says that back in his day, he never had an elder brother to give him such good advice.
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