Cannes Lions

CAUGHT RED HANDED

ACIDMEDIA, Madrid / IDEALISTA / 2013

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Description

Everybody has been caught at some point doing things they didn't want to go public. Don't do it in the car - get yourself a home through the leading real-estate website Idealista.

The TV channels didn't allow us to broadcast the ad before 22:00. So we created a 5" blurred version of the ad and aired it during day-time with a caption saying:

"We are not allowed to air this spot before 22.00hrs. If you want to see it now go to Idealista.com".

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