The brief:Make people willing to back Amnesty International's fight for freedom of speech in Bielarussia.

The solution:Censored email.The Result:The censored email was a part of a campaign, the result of which was: over 300,000 visits to the amensty.org.pl website within 1 day; over 100,000 protests e-mailed from amensty.org.pl to president Lukashenko on 1 day!