Cannes Lions

CHRISTMAS GREETING

McCANN ERICKSON BRASIL, Rio De Janeiro / RADIO MPB FM / 2006

Presentation Image

Overview

Entries

Credits

Overview

Description

We created a Christmas card to be sent via internet to the Radio MPB FM friends and collaborators. Santa Claus, in person, makes a speech with our message. He was also available to do the same for those who received MPB's message. The person received a customised video message in which Santa Claus made a speech for men or women depending, in North-polish, his native tongue. The translation into Portuguese appeared in the subtitle, which was written by the person who sent the message. The person could even choose different styles: romantic, ninja, stingy and others.

Similar Campaigns

7 items

Giant Moments

F.BIZ, Sao paulo

Giant Moments

2017, CLARO

(opens in a new tab)