Cannes Lions

CIF CREAM

LOWE ALICE, Paris / LEVER-FABERGE / 2003

Film
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A young man rubs away at a dried toothpaste stain on the sink without success. Frustrated, he notices some electric toothbrushes above the sink. He chooses the pink one (his girlfriend's) and starts cleaning. When his girlfriend suddenly returns, he has to pretend to be brushing his teeth.

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