Cannes Lions

CLEANING PRODUCT

ALFRED, Montreal / HERTEL / 2015

Film
Film
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A couple is lying in bed, talking about their upcoming birthday party. As they name the people they plan on inviting, we see the Hertel gauge moving frantically letting us know what kind of party it’s clearly going to be. In both cases we don’t show any mess, but we can easily imagine it with the response on the gauge. We conclude the spot with a product shot and the tagline All’s good, because in the end it’s just a little mess and that’s what Hertel is made for.

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