Cannes Lions
WYSIWYG COMUNICACION INTERACTIVA, Madrid / DIESEL / 2008
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For the Winter season 07/08, the Denim section in diesel.com is turned into a huge contacts section where every jeans model uses its powers of seduction to conquer you. On top of this, there is an application in which you can look for your ideal denim choosing the characteristics that you always search for in your 5 pocket soul mate.And even if you get on well with your denim, still it is not able to cuddle up to you in bed. This section has also a space where you can leave your own ad and get to know new people.
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