Cannes Lions

CLOTHING

PYRAMID FILM, Tokyo / FAST RETAILING / 2004

Film
Film
Film

Overview

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Credits

Overview

Description

A large collection of enlarged stills shot by photographer Nobuyoshi Araki are laid out on a huge reclining track with beautiful reflections on its wet surface. The idea behind this spot was to demonstrate a huge collection of new Uniqlo T-shirt. We mixed Mr. Araki's voice which we recorded during the print shoot to add character.

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