We created the DELIVEREDBYLIBERTY.COM website. Upon entering the website people just had to hit the link for the video they wanted to see and Liberty Express would bring it to them, thanks to a simple IP programming trick. Once the video was loading, items would appear beneath it from different virtual shops in the U.S. related to the video along with text inviting them to create an account with Liberty Express.

As of today the website has increased the number of affiliates by 35%, and purchases from the U.S. through Liberty Express have grown by 28%. Moreover, at a time when SOPA is one of the hottest topics of the year, the idea has led to loads of FREE MEDIA. Due to its high volume of traffic, deliveredbyliberty.com has ceased to be a campaign website and has become the official brand site.