Ikillafriend2.com is the first online kidnapping service. It's simple: once you get kidnapped, you have three minutes to successfully investigate… or you will die.First, you choose a gang of kidnappers, Then, a target and give it’s picture to the gang. The victim receives a link informing him that he’s been kidnapped. He has three minutes to locate where he is being sequestered or he will die.

By posting the video of his kidnapping on Facebook or Twitter, he can get an extra 60 seconds to investigate. Once the time is up, the system generates a personalised video of the whole story, which is sent to the kidnappier, the victim and all his Facebook friends.

- IKILLAFRIEND2.com is a very recent event (the site was has only been online since April 22nd) but there have been already 1 million hits…we expect the crime rate to rise dramatically…- It will be launched in 7 different languages (English, French, Polish, Spanish, Italian, Flemish and German).