For its annual fundraising campaign, Doctors Without Borders (MSF) wanted to draw attention to people of forgotten villages in the Congo. Villagers often don’t have access to care when they get sick, as their location is too remote. But that’s where MSF differs from other NGOs: their medics are among the few willing to travel miles into the jungle to provide care. Since the rate of deaths caused by epidemics drops dramatically during a Doctors Without Borders mission, we made a TV commercial in which death takes the floor. Death itself explains what happened when medics arrived to one of these godforsaken villages.