Cannes Lions

DEODORANT

TBWA\CREATIVE JUICE\G1, Bangkok / BIO CONSUMER CO. / 2003

Overview

Entries

Credits

Overview

Description

A woman is doing backstroke in a pool. A man swimming freestyle, passes her. He smells her armpit and carries on. She looks confident in knowing that her armpit smells nice.

Similar Campaigns

8 items

BISCUIT FILMWORKS, Los angeles

We Got You

2021, DOLLAR SHAVE CLUB

(opens in a new tab)

Shortlisted Cannes Lions

OGILVY BRASIL, Sao paulo

Behind the t-shirt

2016, IBCC

(opens in a new tab)

1 Cannes Lions Award

Y&R DUBAI

STOPACHE

2010, PARAS PHARMA

(opens in a new tab)

JWT SYDNEY, Sydney

LISTERINE TOOTHPASTE

2008, JOHNSON & JOHNSON

(opens in a new tab)

NUDE COMMUNICATION, Bangkok

FINELINE IRONING STARCH SPRAY

2008, BIO CONSUMER CO.

(opens in a new tab)

W&CIE, Paris

BIC PRODUCTS

2008, BIC

(opens in a new tab)

1 Cannes Lions Award

TROPA GREY, Santiago

PRINGLES

2003, PROCTER & GAMBLE

(opens in a new tab)

TBWA\CREATIVE JUICE\G1, Bangkok

FACIAL CLEANSER

2003, BIO CONSUMER CO.

(opens in a new tab)