DOKI represents the Discovery Kids brand and the unique property, 100% of Discovery Kids.

DOKI will take them through fascinating adventures, but more importantly, children will see a reflection of themselves in each and every one of his stories.

Objective: To powerfully connect the kids to each DOKI adventure, thus engaging exploration and satisfying their curiosity. Target Group: Kids 2 to 6 years old (focusing on 5/6 yrs) and their parents.