A short film narrates the moment in which a couple discover that their lives are about to change drastically. Through a very realistic approach and moving away from the more predictable celebration clichés, the protagonists experience very deep and contained emotions, bordering on confusion and bewilderment rather than instant happiness. In parallel, the story probes deeply into each character through a flashback that describes the moment when they first met, reinforcing the idea that things in life don’t happen by chance, you really have to chase them.

The new campaign is an invitation to make things happen, to place ourselves in an appropriate stream of luck that drives us to where we want to go and to make the most of opportunities like those that come our way from September 30th, when the first EuroMillions Big Friday draw arrives with a minimum guaranteed jackpot of 130 million euros