Dunkin’ Donuts coffee has a huge, almost cult-like following. Now, what if Dunkin’ coffee was available in grocery stores? Well, people would be excited, really excited. So excited that people from every walk of life would line up to get some, stock boys couldn’t stock the shelves fast enough, and stores would have to install speed bumps to slow down excited customers – and those customers would ignore the speed bumps and risk injury after seeing the coffee.