The Christmas season is a time for giving, which means there is increasing pressure to find the perfect gift for under the tree.

Our solution was to remind viewers that when it comes to finding the perfect present for their loved ones, they should go for imaginative gifts--and not just another pair of socks! (Or other boring standard gifts for that matter.)

The three spots we created for Geschenkidee.de show a typical family at Christmas time in classical situations: Putting up the Christmas tree, getting together at the dinner table and singing Christmas carols.

But every time the entire Christmas mood is swiftly destroyed through a sarcastic asshole sock. The unwanted guest does not care a bit about keeping up the good spirit and enjoys exposing each family members weak spot.

Behaving like that, the sock brings home our main message: No one likes socks for christmas!

And of course in the end we offer the corresponding solution: At Geschenkidee.de you can buy gifts people are happy to receive.